By: Dr. Steve Bettner
We all love the story of the Mexican fisherman.
You know the one. The Harvard MBA walks into a small coastal village and meets a humble fisherman—Jose—who catches just enough fish each morning, spends the rest of the day napping, playing with his kids, sharing wine with friends, and playing guitar under the stars.
The MBA says, “But if you worked harder, fished longer, scaled the business, got investors, and IPO’d… someday, decades from now, you could retire and do exactly what you’re already doing now.”
José smiles and says, “Why would I wait?”
We all say we want to be José.
But let’s be honest for a second…
Most people reading this are not living like José.
They have a boss.
They punch a clock.
They talk about “someday.”
They read the story and nod their heads, but then set an alarm for 6:30am and sit in traffic for 90 minutes.
I know, because that was me.
I had the so-called “dream job.”
Steady income. Benefits. Prestige.
But I missed so many practices, birthday parties, slow mornings, and simple sunsets that I’ll never get back.
I wasn’t José. I wasn’t even close.
I was just another guy with golden handcuffs, daydreaming about a life I was too scared to actually build.
Until I took the leap.
I walked away.
Not recklessly. Not blindly. But intentionally.
I started building something smarter. Something sustainable. Something that could generate income even when I was off-grid in the mountains, or at my daughter’s cheer practice (yes, I am the ONLY Cheer Dad!), or sipping coffee by the beach at 10am on a Tuesday.
That something was Sparky AI.
Now, before you roll your eyes—this isn’t a pitch.
This is a wake-up call.
See, Sparky isn’t just “another tool” or side hustle. It’s not another job in disguise.
It’s a business that runs itself. Literally while I sleep.
There are entire weeks where I don’t log in once.
I open the dashboard, and there’s money.
New customers. Deposits. Growth.
And I didn’t chase any of it.
I didn’t cold DM.
I didn’t do discovery calls.
I didn’t run webinars, write daily content, or build a funnel by candlelight.
The thing runs on autopilot.
And that freedom—it’s not just peace of mind.
It’s my life back.
I’m actually José now.
I play with my kids. I travel when I want.
I’m present. Not someday—now.
And I’m telling you, none of that would’ve happened if I just kept nodding at the story like some powerless spectator.
I had to act. I had to build.
I had to need leverage. You need systems. You need multiple streams of income.
Otherwise, you’re just another “someday” dreamer.
If you’re ready to actually live the life—not just imagine it—check out the webinar. It’s free. You’ll see exactly how Sparky works, why it checks all the boxes, and why it might just be the last platform you ever need.
👉 Join the Free Sparky AI Webinar
You don’t need permission to live free.
But you do need a plan.
– Not just dreaming like José.
Living like him.
put systems in place that didn’t need me to function.
Sparky AI gave me that.
Whether your dream is a cabin in the woods, a penthouse in Miami, or a hammock in Mexico—you need cashflow that doesn’t depend on your time.
You need leverage. You need systems. You need multiple streams of income.
Otherwise, you’re just another “someday” dreamer.
If you’re ready to actually live the life—not just imagine it—check out the webinar. It’s free. You’ll see exactly how Sparky works, why it checks all the boxes, and why it might just be the last platform you ever need.
👉 Join the Free Sparky AI Webinar
You don’t need permission to live free.
But you do need a plan.
– Not just dreaming like José.
Living like him.
mexicanfisherman.com 